The Trump presidency is almost 2 years old, and The Atlantic is celebrating with a nice special project.
The magazine asked 50 writers to analyze the most memorable and revealing moments of this epic administration. The result is a cool list that shines on The Atlantic’s website, thanks to an impactful creative direction. Small detail: you can easily binge-read the series by using the custom navigation controls on the article page.
At a time when one tweet chases another, it’s a cool project that reminds me of a good old classic: the print magazine feature. The web might be flattening everything but publishers can still send powerful statements to their audience with this kind of custom digital experience. And if you delight your readers on a regular basis, it’s another reason they will come back to your owned platform.