World Cup 2018: The best storytelling so far

The FIFA World Cup is pretty much everywhere at the moment (in Europe at least). In case you missed it, here are some of the best editorial initiatives I’ve spotted so far.

The Guardian

Compose your own team - the guardian

+ A great overall creative direction across all formats. No wonder why The Guardian was named Sports website of the year in the UK!


France 1998, à jamais les premiers - interactive story by Upian for L'Equipe Football FIFA World cup

The New York Times

Le Monde

  • A nice guide, well written and well designed (lacks a bit of visuals though)

World cup guide - le monde

 Wall Street Journal


Football quiz - fivethirtyeight



Footixement votre - newsletter by Datagif

The Washington Post

World cup opta Goal video by Washington Post


Le Figaro / Sport24


Seen anything else? Send me a link here or via Twitter!
Cover illustration by Datagif.

Maxime Loisel

I'm French and I love digital media (a lot). Currently Mobile Product Manager at Le Figaro. Graduate in Media Management (Sciences Po Rennes) & UX Design (Gobelins Paris).

Leave a Reply

Your email address will not be published.